Exclusively For Medical Societies
Turn Your Conference Recordings Into Revenue
The New Norm for HCP Education is Personalized, On-Demand Micro-learning.
HCPs Are Pressed for Time and Struggling to Stay Up to Date
LMS-Based Portals Make it Hard to Access On-Demand Content and Continue Learning Between the Conferences
Long-Form Content Puts Additional Time Pressure on Already Busy HCPs
Content is Not Curated to HCPs, Leading to Additional Overwhelm
Societies Don't Use Existing Conference Content to Engage HCPs (or Attract Industry Sponsors) Throughout the Year
Failure to Meet the Clinical Education Needs of HCPs is Starting to Have a Significant Negative Impact on Societies
Solution: Launch Your Own Netflix-Like Content Hub for HCPs
Providing HCPs access to personalized, bite-sized, on-demand video content, available anytime, anywhere
Offer a Netflix-Like Content Hub: By consolidating all on-demand, CME-accredited content in ONE content hub (“the Netflix of Your Society”). Modern, personalized, elevated learning experience
Engage 365-Days Per Year: By using Evermed's proprietary, email- and notifications-based, AI-powered, personalized content recommender engine to engage HCPs all year long (similar to how Netflix sends us emails with personalized content recommendations)
Create Revenue Source #1: By selling annual subscriptions to your Netflix-like hub all year long (through a monthly 7-day free-trial offer, not only after the conference)
Create Revenue Source #2: By selling year-long industry sponsorships all year long, not only after the conference
American College of Cardiology Leadership on Their Experience Working With Evermed and The Future of HCP Engagement
"Evermed has been a really good strategic partner. It's not like you've just given us this technology and then expected us to just use it as is."
Kristen Doermann
Director, Digital Products
American College of Cardiology
"We are not the technology experts. We're a medical specialty society...To me, that's the beauty is we're pushing forward and the strongest possible components of Evermed and ACC to deliver something that's going to actually change the way people are experiencing education."
Neal Kovach
Global Chief Commercial Officer
American College of Cardiology
"I feel like there was an ease with working with Evermed in terms of anything's possible. We weren't getting roadblocks or barriers to the ideas that we were bringing forward...I think it's just been a really great partnership."
Camille Haynes
Product Manager, Education
American College of Cardiology
"Most of the time when you meet with somebody, they don't really understand the end user, and you had a very strong understanding of the end user. I don't know if you remember, but I immediately perked up, and you were able to have the conversation with me that I had been dying to have with many, many other vendors. I just haven't met someone that got it."
Joyce Donnellan
Division Vice President, Education
American College of Cardiology
"I really think that this is a type of system that, as our physicians start to use it, yes, they're going to go there for purpose, which is gonna make their life better, but they're also gonna be exposed to ideas, content, new information, new science. That brings a little bit of that serendipity of learning back into their lives."
Brendan Mullen
Senior Executive Vice President
American College of Cardiology
"ACC Anywhere is going to be one of the best therapies to treat my FOMO, or my fear of missing out. When we were at these large meetings and I run into a friend in the hallway and they say, "Oh, did you go to such and such? And did you see such and such talk?" And I'll be like, "Oh! I missed it." And then all of a sudden you can just be like, "Oh! I got it."
Katie Berlacher MD, FACC
ACC Lifelong Learning Oversight Committee Chair
American College of Cardiology
"When we saw the Evermed platform, the recommendation engine already existed. The user interface was kind of beyond where we were, so we felt like it was really a strategic move to abandon what we had started building and move over to something that already had a lot of features that we had visioned."
Kristen Doermann
Director, Digital Products
American College of Cardiology
"I think COVID sort of accelerated the trend - HCPs increasingly need information in-between, and they need more tailored, more focused information when they need it, where they need it."
Janice Sibley
Executive Vice President, Education and Publishing
American College of Cardiology
"Collaborative intelligence is this ability for computing analytics to say, "Hey, doctor Bhatt, I see you're interested in this. I can show you more of that, and I can notice you have a gap in something you haven't seen before. Let me give you a little bit of that information as well."
Ami Bhatt
Chief Innovation Officer
American College of Cardiology
The Art of Possible: If Done Correctly,
Existing Content Can Drive Repeated,
Year-Long Engagement (and Revenues)
***Evermed's own data from engaging HCPs in 120+ countries over the last two years
Evermed Has a 4-Part Complete Solution to Help You Launch and Operate the New, Netflix-Like Content Hub
….without the need for you to hire new staff, share your email list, deal with nitty gritty, or invest in any complicated technology
Technology: We Can Help You Go-Live in 30 – 90 Days
Modern, intuitive, personalized user experience, unifying all your content in ONE place, seamlessly blending with your existing website and easy to manage on the back end
365 Engagement (Done For You)
Evermed's service doesn't stop with technology. We will drive perpetual, 365 engagement for you using our proprietary playbook and an AI-powered content recommender system (without the need for you to share your email list)
365 Revenues (Done With You)
We have know-how, best practices, and implementation support to help you drive perpetual sales every month using 7-day free trial campaigns
365 Content Operations (Done For You)
We help you manage and edit content, metadata and tags, create attractive, click-worthy thumbnails, while providing real-time analytics. No operational overhead
Benefits of Working With Evermed
Go Live in 30 – 90 Days
Our licensing model enables you to configure the platform's features and branding to your needs, and be live in no time, embedded in your existing website.
Start Generating Revenues Immediately
You already have the content, trust and the distribution list. With our technology and services you can start to sell annual subscriptions on Day 1.
Minimal Effort Required
Our plug and play, zero coding solution allows you to avoid frustrations that come with building a platform and working with multiple IT vendors.
Personalized, Netflix™-like, Engagement-Boosting
User Experience
AI-powered recommender engine learns HCPs’ viewing behavior and delivers the right content at the right time. This is what your HCPs expect from you.
Locally Tailored Delivery
Ability to tailor content access for each region or country compliantly, while using local languages and subtitles.
Centrally Managed, Unified Control Panel (That's Actually Easy to Use)
Evermed'sthe admin panel allows you to manage content, users, tags and analytics from one place, without any IT knowledge. You have full control of HCP experience.
Seamless Data Integration
Evermed integrates HCP behavioral data with your existing association management systems like Personify. SSO integration enables seamless user experience.
Real-Time Analytics and Dashboard
Anyone in your organization can have real-time access to HCP viewing analytics and see what content drives most engagement and education outcomes.
Secure and Compliant
Enterprise-level security that’s constantly updated, ensuring confidentiality, integrity, and availability of business critical data.
Optional: Provide Year-Long Sponsorship Opportunities for Industry's On-Demand Content
#1: Sponsored Video shown on the Featured videos area of the Homepage
#2: Sponsored Carousel on the Homepage, shown above the fold ( no scrolling needed)
#3: Email campaigns to specific, product-related scientific presentations
#4: Sponsored videos appear at the prominent place on the Video Playback page
Quickly Launch Your Own, Netflix-like Video Hub With 50+ HCP - Facing Features Covering Everything You Need
Netflix-Like User Experience
Intuitive, easy-to-use, Netflix™-like user experience, with advanced filters and easy navigation.
AI Powered Recommender
Create a unique experience for each HCP with our AI power Recommendation Engine built specifically for HCPs.
Powerful Search
Easily find content you want using our powerful, auto complete featuring a search engine for all content types.
Social Content Sharing
Easy content sharing by users on most popular platforms.
Intelligent Re-engagement Email Engine
Re-engages users by sending relevant email notifications with personalized content recommendations.
Bookmarking Content
Save content you like to watch later in your own playlists anywhere anytime.
KOL Profiles
Watch content and playlists from leading experts with the option to follow those experts.
Content Localization
Ability to upload subtitles for each video in an unlimited number of languages.
Custom Polls
Create custom polls for users to measure retention and impact of content consumption.
Asynchronous Q&A
Discuss the latest science with KOL experts and fellow HCPs compliantly.
Customize Content Preferences
Users can customize the type of content they are seeing, personalizing the platform to their interests.
Download Attachments
Each piece of content can have attachments as part of additional documentation. HCPs love this feature.
Mobile Optimized
The platform is web based, mobile optimized to look and perform great on any device anywhere in the world.
Constantly Evolving User Experience
We continuously test and upgrade the platform with latest insights from extensive HCP interviews and research.
Fast Customer Support
All users enjoy the benefit of quick and reliable customer support should something go wrong.
Multi-Language Support
Platform is available in multiple languages covering the world’s major geographies.
Supports Both Free and Paid Content
Host all paid and free content on one platform and manage user access easily.
Scalable
Whether you have 100 or 10,000,000 users on your platform, it will perform just as fast.
Video Player in 4K
Broadcast videos in Full HD with our state of the art video player, built-in CDN and continue watching.
Audio Player in 320kbp
Utilize podcasts with our state of the art audio player including soundwave animation.
SSO Integration
Seamless integration with society's AMS directly from the platform, enables seamless user experience.
CME credits
Ability to assign CME and other credits to users watching the content.
Support for Video, Podcast, PDF
Ability to use different formats to cater to various learner types.
(custom) iOS Native Apps
Native iOS app compatible with all iOS devices, both iPhones and iPads.
(custom) Android Native Apps
Native Android app compatible with all Android devices.
(custom) Specific Integrations
Our team of professionals can work with most enterprise software systems to create custom integrations and workflows.
Robust and Easy to Use Admin Platform Gives You Full Control of the HCP Experience
Custom Branding
The admin platform will be fully custom branded with your design elements including logo, color scheme and copy.
Your Own Domain
Configure the platform on your own domain with your own settings.
Custom Content Classification
Ability to classify and tag content to fit your own nomenclature.
Easy Content Upload
Easily upload all your content in our beautiful, easy-to-use Admin panel.
Metadata Management
Manage all content metadata in one place to realize both SEO and Recommender benefits.
Set Featured Content
Mark the most important content as “featured” to highlight it on the platform.
Curate Collections
Сreate Collections and content pathways for users to navigate. Fits your business objectives easily.
Manage KOL Profiles
Evermed enables you to maintain and curate KOLs’ profiles and the content linked to those KOLs.
Content Access Controls
Set access controls for each content piece by geographies.
Polls Management
Create polls, analyze results and understand awareness levels.
Unlimited Admin Users
Evermed provides the option to add as many admin users as you want to keep multiple team members involved.
Video Closed Captioning
Upload translations (closed captions) for any video in an unlimited number of languages.
User Management & Easy GDPR
Easily perform routine user updates, manual password reset and deletion of user data as per GDPR.
Non Gated Preview
Let users preview content on your platform and funnel them into the registration process more easily.
Custom User Consent Forms
Ability to create custom user consent forms before users view any content on the platform.
Direct S3 Upload
Ability to upload multiple pieces of content at the same time, saving time and effort required to operate.
Video Transcoding Services
Evermed’s platform transcodes all content to make it available and optimized for all devices.
Raw Data Export
Ability to export raw data to integrate with your own next best action (“NBA”) algorithms and integrated databases.
Drag & Drop User Interface
Operate Content Management without the need to call IT or know any code.
Continuous Admin Support
The Evermed team provides unlimited support to make sure you operate the platform seamlessly.
Dedicated Operations Manager
An option to have a dedicated Operations Manager who will operate the platform on your behalf.
User Feedback Gathering
The Evermed team will conduct user interviews to determine optimal HCP experience for the platform.
Content Impact Insights
Video Impact analysis to understand whether the user has seen the most important parts of each video.
Multiple User Admin Levels
Separate user type for internal employees for better content management and analytics.
Enterprise Level Security And Analytics Give You Detailed Insights Into The Impact Of Your Platform
Detailed Behavioral Analytics
Real-Time KPIs Dashboard
View a live dashboard of KPIs tailored to your business needs based on the data the platform natively captures.
Content Consumption Report
See general data about content consumption within a few clicks.
Geography Engagement Report
See total and average engagement time and number of views per geography for your content.
Most Engaging Content Report
View most popular content with the total viewing time, number of views, and unique users who viewed them.
User Engagement Report
See user level statistics on content engagement and additional user level behavioral analytics.
Popular Interests Report
View what your trending interests are based on the total viewing duration for media of that interest.
Create Custom Reports
Ability to generate any type of custom report that utilizes data within our data set.
Visualized Analytics
Take advantage of our data visualization graphs to make better sense of the data.
World Class Security
Secure Authentication
Set access controls for each content piece by geographies.
Data Encryption
Data encrypted at rest and during transfer.
Healthcare Compliant
We work only with life science organizations and understand their compliance needs.
Access Controls
Robust access controls for multiple user level roles across the enterprise.
IP Restrictions
Content access control and restrictions based on IP whitelisting approach.
Dynamic Token Security
Continuous token refreshment for rechecking user access permissions.
System Monitoring
Constant monitoring by both automated and manual tests, checks and scans.
HTTPS Video Delivery
Ensuring only the intended recipient can access the data.
Integrations
Single Sign On
SSO integration with existing ecosystems making user experience seamless.
Evermed API
Utilize Evermed API for raw data transfer into any workflow system.
Veeva Systems
Seamless Integrations with Veeva CRM, Veeva Vault and other Veeva products.
Adobe EM
Seamless Integrations with Adobe Experience Manager and other Adobe products.
Tealium
Seamless Integrations with Tealium Customer Data Platform.
Enriched AI Recommender
Ability to integrate your data into the platform’s recommender engine.
Custom Integrations
Ability to create custom integrations to accommodate existing data workflows.
Platform Embed
Ability to embed our Netflix™-like platform into your own portal/hub environment.
We Make It Easy To Work With Us By Removing Key Operational Roadblocks.
Easy Migration from Legacy Society Portals
Easily transfer content and data from your legacy portal to your new Netflix™-like platform.
We Work Hand in Hand with Your Vendors
Evermed has significant experience working with agencies and vendors who help you record content and add metadata.
Fully Managed Content Operations Service
Evermed has significant experience working with various content file types, editing content, creating thumbnails.
China Content Delivery
Ability to launch the platform in China without the use of VPNs.
Develop Custom Features
Ability to develop features customized to each client to meet their unique business needs.
Enterprise Grade AWS Infrastructure
Our platform is hosted on scalable and secure AWS infrastructure so you have complete peace of mind.
Flexible Pricing Structure
Annual Enterprise subscription model gives you flexibility to grow at your own pace without breaking the budget.
Technical Support Included
Never worry about technical support. We will handle all technical customer queries.
Easy Onboarding
Get up to speed on platform operation within 2 weeks with continuous support.
Frequently Asked Questions
We tried in the past to engage HCPs with on-demand conference content but it didn't work!
Most societies had the same experience. The reason is that they don't actively curate content for HCPs after they sell on-demand conference access to them. That leads to HCPs accessing the content once or twice, getting overwhelmed, and never coming back.
With Evermed's Netflix-like personalized content recommender campaigns through email and notifications, users come back on average 20 times in the first 90 days.
I have an LMS. Why would I need your solution?
Great question. An LMS is designed for a linear learning experience (module 1 => module 2...and a certification at the end). Societies we work with keep the LMS for board review courses, and use our Netflix-like technology for all of their on-demand content (on-demand conferences, webinars, podcasts...).
Will this be another software program for me to manage?
We can probably replace a few things you are using right now and it is simpler and more streamlined for you. This page explains the 4-part complete solution we provide to societies so they can engage HCPs and generate new revenues.
Can you help me with content editing, repurposing, and thumbnails? I don't have enough staff or resources.
Yes. That can take hundreds of hours but it has a massive impact on how much HCPs click on the content, how long they watch it and how much they pay to access it.
You don't need to hire anyone else when working with us.
How can you sell on-demand content all year long? Doesn't the content get old fast?
We tested this. Even after 6 months content gets huge attention, if curated in the right way. Happy to share a case study.
All of my on-demand content is free!
Our platform can host both free and paid content and drive engagement month by month. We see most success when clients create tiers of content, where some content is free and is used to attract new HCPs, and some content is paid.
Do you have interactive features?
We do. Interaction can turn content into an engaged community! One such feature is asynchronous Q&A - where an HCP can ask a question, tag the person, and get an answer over the next few days. That allows a convenient way to have a scientific exchange with colleagues across the globe.
Do you provide us with the designs and layouts of the content hub?
We do. We have been testing the layouts for the last four years and we continue to test them. You don't need to spend 6 months of user interface design or user testing. We've got you covered.
Can the content be shared?
Yes, through email and Twitter. We have both features.
Can you help bring pharma sponsors as well?
Great question. We can, as we have a sales team that sells to pharma. But first, we need to help you engage your HCPs with your content - that will unlock many more opportunities for industry sponsors throughout the year.
I can build this on my own!
Sure, feel free to go ahead. It's tough though. 🙂
Discover How the American College of Cardiology (ACC) Launched Their Own “Netflix for Cardiologists” in 90 Days and Started Generating New Revenues